Targeting Teens with YouTube Advertising

In a world where thousands of platforms exist to fight for our attention, YouTube stands out as a powerhouse for reaching teens. With its vast audience, diverse content, & engaging features, YouTube offers advertisers a golden opportunity to connect with this key demographic in meaningful ways. The Power of YouTubeYouTube boasts over two BILLION logged-in […]

The Impending Ban on TikTok

In the realm of social media, TikTok has swiftly risen to the top, captivating millions with its short-form videos & creative content. However, its journey hasn’t been without hurdles, as debates surrounding its potential ban have lingered. With governments worldwide scrutinizing its operations, the looming TikTok ban raises significant implications, particularly for advertisers banking on […]

Not So Social Social Media

In the ever-evolving landscape of entertainment & media consumption, traditional linear TV is experiencing a significant shift as Connected TV (CTV) gains traction.